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<!doctype html>
<html lang="en">
<head>
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<title>Ethicos AI · A specialist consultancy for AI ethics, governance and strategy</title>
<meta name="description" content="Ethicos AI helps organisations make better decisions about artificial intelligence. A small, founder-led consultancy working in AI ethics, governance, strategy, research and training." />
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<meta name="author" content="Cosmin Badea" />
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html[data-motifs="fine"] body::before {
-webkit-mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='40' height='20' viewBox='0 0 40 20'><g fill='none' stroke='black' stroke-width='0.5'><path d='M0 20 A 20 20 0 0 1 40 20'/><path d='M4 20 A 16 16 0 0 1 36 20'/><path d='M8 20 A 12 12 0 0 1 32 20'/><path d='M12 20 A 8 8 0 0 1 28 20'/><path d='M16 20 A 4 4 0 0 1 24 20'/><path d='M-20 20 A 20 20 0 0 1 20 20'/><path d='M20 20 A 20 20 0 0 1 60 20'/><path d='M-16 20 A 16 16 0 0 1 16 20'/><path d='M24 20 A 16 16 0 0 1 56 20'/></g></svg>");
mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='40' height='20' viewBox='0 0 40 20'><g fill='none' stroke='black' stroke-width='0.5'><path d='M0 20 A 20 20 0 0 1 40 20'/><path d='M4 20 A 16 16 0 0 1 36 20'/><path d='M8 20 A 12 12 0 0 1 32 20'/><path d='M12 20 A 8 8 0 0 1 28 20'/><path d='M16 20 A 4 4 0 0 1 24 20'/><path d='M-20 20 A 20 20 0 0 1 20 20'/><path d='M20 20 A 20 20 0 0 1 60 20'/><path d='M-16 20 A 16 16 0 0 1 16 20'/><path d='M24 20 A 16 16 0 0 1 56 20'/></g></svg>");
-webkit-mask-size: 40px 20px;
mask-size: 40px 20px;
opacity: 0.12;
}
/* Micro seigaiha — paper-textured small tile */
html[data-motifs="micro"] body::before {
-webkit-mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='24' height='12' viewBox='0 0 24 12'><g fill='none' stroke='black' stroke-width='0.4'><path d='M0 12 A 12 12 0 0 1 24 12'/><path d='M3 12 A 9 9 0 0 1 21 12'/><path d='M6 12 A 6 6 0 0 1 18 12'/><path d='M9 12 A 3 3 0 0 1 15 12'/><path d='M-12 12 A 12 12 0 0 1 12 12'/><path d='M12 12 A 12 12 0 0 1 36 12'/><path d='M-9 12 A 9 9 0 0 1 9 12'/><path d='M15 12 A 9 9 0 0 1 33 12'/></g></svg>");
mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='24' height='12' viewBox='0 0 24 12'><g fill='none' stroke='black' stroke-width='0.4'><path d='M0 12 A 12 12 0 0 1 24 12'/><path d='M3 12 A 9 9 0 0 1 21 12'/><path d='M6 12 A 6 6 0 0 1 18 12'/><path d='M9 12 A 3 3 0 0 1 15 12'/><path d='M-12 12 A 12 12 0 0 1 12 12'/><path d='M12 12 A 12 12 0 0 1 36 12'/><path d='M-9 12 A 9 9 0 0 1 9 12'/><path d='M15 12 A 9 9 0 0 1 33 12'/></g></svg>");
-webkit-mask-size: 24px 12px;
mask-size: 24px 12px;
opacity: 0.13;
}
/* Broken seigaiha — hand-printed irregularity via dashed arcs */
html[data-motifs="broken"] body::before {
-webkit-mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='80' height='40' viewBox='0 0 80 40'><g fill='none' stroke='black' stroke-width='1' stroke-linecap='round'><path d='M0 40 A 40 40 0 0 1 80 40' stroke-dasharray='44 6 30 0'/><path d='M10 40 A 30 30 0 0 1 70 40'/><path d='M20 40 A 20 20 0 0 1 60 40' stroke-dasharray='22 5 18 0'/><path d='M30 40 A 10 10 0 0 1 50 40'/><path d='M-40 40 A 40 40 0 0 1 40 40' stroke-dasharray='34 4 28 0'/><path d='M40 40 A 40 40 0 0 1 120 40'/><path d='M-30 40 A 30 30 0 0 1 30 40'/><path d='M50 40 A 30 30 0 0 1 110 40' stroke-dasharray='26 5 22 0'/><path d='M-20 40 A 20 20 0 0 1 20 40'/><path d='M60 40 A 20 20 0 0 1 100 40' stroke-dasharray='18 4 14 0'/></g></svg>");
mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='80' height='40' viewBox='0 0 80 40'><g fill='none' stroke='black' stroke-width='1' stroke-linecap='round'><path d='M0 40 A 40 40 0 0 1 80 40' stroke-dasharray='44 6 30 0'/><path d='M10 40 A 30 30 0 0 1 70 40'/><path d='M20 40 A 20 20 0 0 1 60 40' stroke-dasharray='22 5 18 0'/><path d='M30 40 A 10 10 0 0 1 50 40'/><path d='M-40 40 A 40 40 0 0 1 40 40' stroke-dasharray='34 4 28 0'/><path d='M40 40 A 40 40 0 0 1 120 40'/><path d='M-30 40 A 30 30 0 0 1 30 40'/><path d='M50 40 A 30 30 0 0 1 110 40' stroke-dasharray='26 5 22 0'/><path d='M-20 40 A 20 20 0 0 1 20 40'/><path d='M60 40 A 20 20 0 0 1 100 40' stroke-dasharray='18 4 14 0'/></g></svg>");
-webkit-mask-size: 80px 40px;
mask-size: 80px 40px;
opacity: 0.08;
}
/* Marbling — small repeating ink-curve texture */
html[data-motifs="marbling"] body::before {
-webkit-mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='60' height='30' viewBox='0 0 60 30'><g fill='none' stroke='black' stroke-width='0.45' stroke-linecap='round'><path d='M0 6 Q 15 2 30 6 T 60 6'/><path d='M0 13 Q 15 9 30 13 T 60 13'/><path d='M0 20 Q 15 16 30 20 T 60 20'/><path d='M0 27 Q 15 23 30 27 T 60 27'/></g></svg>");
mask-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='60' height='30' viewBox='0 0 60 30'><g fill='none' stroke='black' stroke-width='0.45' stroke-linecap='round'><path d='M0 6 Q 15 2 30 6 T 60 6'/><path d='M0 13 Q 15 9 30 13 T 60 13'/><path d='M0 20 Q 15 16 30 20 T 60 20'/><path d='M0 27 Q 15 23 30 27 T 60 27'/></g></svg>");
-webkit-mask-size: 60px 30px;
mask-size: 60px 30px;
opacity: 0.09;
}
/* ---------- Type ---------- */
.display { font-family: var(--display); font-weight: 400; letter-spacing: -0.01em; }
.italic { font-style: italic; }
.mono { font-family: var(--mono); font-size: 0.74rem; letter-spacing: 0.12em; text-transform: uppercase; font-weight: 500; }
.eyebrow { font-family: var(--mono); font-size: 0.7rem; letter-spacing: 0.18em; text-transform: uppercase; color: var(--muted); font-weight: 500; }
h1, h2, h3, h4 { margin: 0; font-weight: 400; }
.h-display {
font-family: var(--display);
font-size: clamp(54px, 9vw, 132px);
line-height: 0.98;
letter-spacing: -0.015em;
}
.h-1 {
font-family: var(--display);
font-size: clamp(40px, 5.4vw, 78px);
line-height: 1.02;
letter-spacing: -0.012em;
}
.h-2 {
font-family: var(--display);
font-size: clamp(28px, 3.2vw, 44px);
line-height: 1.08;
letter-spacing: -0.008em;
}
.h-3 {
font-family: var(--sans);
font-size: 1.0625rem;
line-height: 1.4;
font-weight: 500;
letter-spacing: -0.005em;
}
.lead {
font-size: clamp(18px, 1.5vw, 22px);
line-height: 1.5;
color: var(--fg-soft);
max-width: 56ch;
}
.small { font-size: 0.875rem; line-height: 1.55; color: var(--muted); }
/* ---------- Layout ---------- */
.container {
width: 100%;
max-width: var(--maxw);
margin: 0 auto;
padding-left: var(--gutter);
padding-right: var(--gutter);
position: relative;
z-index: 1;
}
section { position: relative; z-index: 1; }
.rule { height: 1px; background: var(--rule); width: 100%; }
.rule-soft { height: 1px; background: var(--rule-soft); width: 100%; }
/* ---------- Nav ---------- */
.nav {
position: sticky;
top: 0;
z-index: 50;
background: color-mix(in oklab, var(--bg) 86%, transparent);
backdrop-filter: saturate(140%) blur(10px);
-webkit-backdrop-filter: saturate(140%) blur(10px);
border-bottom: 1px solid var(--rule-soft);
}
.nav-inner {
display: flex;
align-items: center;
justify-content: space-between;
padding: 18px 0;
gap: 24px;
}
.brand {
display: flex;
align-items: center;
gap: 12px;
flex-shrink: 0;
}
.brand-mark {
width: 30px; height: 30px;
display: grid; place-items: center;
border: 1px solid var(--fg);
color: var(--fg);
font-family: var(--display);
font-size: 18px;
line-height: 1;
border-radius: 2px;
}
.brand-name {
font-family: var(--display);
font-size: 22px;
letter-spacing: -0.01em;
white-space: nowrap;
}
.brand-name em { font-style: italic; color: var(--accent); }
.nav-actions {
display: flex;
align-items: center;
gap: 8px;
flex-shrink: 0;
}
.nav-links {
display: flex;
align-items: center;
gap: 28px;
}
.nav-link {
font-size: 0.92rem;
color: var(--fg-soft);
transition: color .2s ease;
position: relative;
}
.nav-link:hover { color: var(--accent); }
.nav-link.always {
/* Always-visible primary actions */
color: var(--fg);
}
.nav-cta {
display: inline-flex;
align-items: center;
gap: 8px;
padding: 10px 16px;
border: 1px solid var(--fg);
color: var(--fg);
background: transparent;
font-size: 0.9rem;
border-radius: 2px;
transition: background .2s ease, color .2s ease;
}
.nav-cta:hover { background: var(--fg); color: var(--bg); }
.nav-toggle {
display: inline-flex;
align-items: center;
gap: 8px;
background: transparent;
border: 1px solid var(--rule);
color: var(--fg);
padding: 8px 14px;
border-radius: 2px;
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.12em;
text-transform: uppercase;
cursor: pointer;
transition: background .2s ease, border-color .2s ease;
}
.nav-toggle:hover { border-color: var(--accent); }
.theme-toggle {
display: inline-flex;
align-items: center;
justify-content: center;
background: transparent;
border: 1px solid var(--rule);
color: var(--fg);
width: 38px;
height: 38px;
border-radius: 2px;
cursor: pointer;
transition: background .2s ease, border-color .2s ease, color .2s ease;
position: relative;
}
.theme-toggle:hover { border-color: var(--accent); color: var(--accent); }
.theme-icon { display: inline-flex; align-items: center; justify-content: center; }
/* Show sun on light grounds, moon on dark grounds */
html[data-bg="ivory"] .theme-icon-night,
html[data-bg="paper"] .theme-icon-night { display: none; }
html[data-bg="sumi"] .theme-icon-day,
html[data-bg="navy"] .theme-icon-day,
html[data-bg="obsidian"] .theme-icon-day { display: none; }
.nav-toggle .bars {
display: inline-block;
width: 14px;
height: 10px;
position: relative;
}
.nav-toggle .bars::before,
.nav-toggle .bars::after {
content: "";
position: absolute;
left: 0; right: 0;
height: 1px;
background: currentColor;
transition: transform .25s ease, top .25s ease;
}
.nav-toggle .bars::before { top: 2px; }
.nav-toggle .bars::after { top: 7px; }
.nav-toggle[aria-expanded="true"] .bars::before { top: 4.5px; transform: rotate(45deg); }
.nav-toggle[aria-expanded="true"] .bars::after { top: 4.5px; transform: rotate(-45deg); }
/* Drawer used at mobile widths */
.nav-drawer {
display: none;
border-top: 1px solid var(--rule-soft);
background: color-mix(in oklab, var(--bg) 96%, var(--paper));
}
.nav-drawer.open { display: block; }
.nav-drawer-inner {
display: grid;
gap: 4px;
padding: 20px 0 28px;
}
.nav-drawer a {
display: flex;
align-items: baseline;
justify-content: space-between;
gap: 16px;
padding: 14px 0;
border-bottom: 1px solid var(--rule-soft);
font-family: var(--display);
font-size: 1.5rem;
line-height: 1;
letter-spacing: -0.005em;
color: var(--fg);
}
.nav-drawer a .num {
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
font-weight: 500;
}
.nav-drawer a:hover { color: var(--accent); }
.nav-drawer a:hover .num { color: var(--accent); }
.nav-drawer .drawer-cta {
margin-top: 14px;
display: inline-flex;
align-items: center;
gap: 10px;
padding: 14px 18px;
background: var(--fg);
color: var(--bg);
border: 0;
border-bottom: 0;
font-family: var(--sans);
font-size: 1rem;
width: 100%;
justify-content: space-between;
}
.nav-drawer .drawer-meta {
margin-top: 18px;
padding-top: 16px;
border-top: 1px solid var(--rule-soft);
display: grid;
gap: 6px;
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.14em;
text-transform: uppercase;
color: var(--muted);
}
.nav-drawer .drawer-meta a {
display: inline;
padding: 0;
border: 0;
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.14em;
text-transform: uppercase;
color: var(--fg-soft);
}
@media (max-width: 980px) {
.nav-links .secondary { display: none; }
}
@media (max-width: 720px) {
.nav-toggle .label-text { display: none; }
.nav-toggle { padding: 8px 10px; }
}
/* ---------- Focus ring (accessibility) ---------- */
:focus-visible {
outline: 2px solid var(--accent);
outline-offset: 3px;
border-radius: 2px;
}
.btn:focus-visible,
.nav-cta:focus-visible {
outline-offset: 2px;
}
/* Skip link */
.skip {
position: absolute;
left: -9999px;
top: 0;
background: var(--fg);
color: var(--bg);
padding: 10px 14px;
font-family: var(--mono);
font-size: 0.78rem;
letter-spacing: 0.12em;
text-transform: uppercase;
z-index: 100;
border-radius: 2px;
}
.skip:focus {
left: 16px;
top: 12px;
}
/* Sticky-nav scroll offset for anchor jumps */
:target {
scroll-margin-top: 84px;
}
/* ---------- Buttons ---------- */
.btn {
display: inline-flex;
align-items: center;
gap: 10px;
padding: 14px 22px;
border-radius: 2px;
font-size: 0.95rem;
font-weight: 500;
transition: transform .2s ease, background .25s ease, color .25s ease, border-color .25s ease;
cursor: pointer;
border: 1px solid transparent;
font-family: var(--sans);
}
.btn-primary {
background: var(--fg);
color: var(--bg);
}
.btn-primary:hover { background: var(--accent); color: var(--bg); }
.btn-secondary {
background: transparent;
color: var(--fg);
border-color: var(--fg);
}
.btn-secondary:hover { background: var(--fg); color: var(--bg); }
.btn .arr { display: inline-block; transition: transform .25s ease; }
.btn:hover .arr { transform: translateX(3px); }
/* ---------- Hero ---------- */
.hero {
padding: clamp(64px, 10vw, 132px) 0 clamp(64px, 9vw, 108px);
position: relative;
overflow: hidden;
}
.hero-watermark {
position: absolute;
right: -4vw;
bottom: -8vw;
font-family: var(--display);
font-style: italic;
font-size: clamp(380px, 56vw, 820px);
line-height: 0.78;
color: var(--fg);
opacity: 0.045;
pointer-events: none;
user-select: none;
letter-spacing: -0.04em;
}
.hero-top {
display: grid;
grid-template-columns: minmax(0, 1.4fr) minmax(280px, 420px);
gap: clamp(32px, 5vw, 80px);
align-items: start;
margin-bottom: clamp(48px, 6vw, 72px);
}
.hero-top h1 { max-width: 13ch; }
.hero-crest {
width: 100%;
color: var(--fg);
opacity: 0.95;
pointer-events: none;
align-self: start;
}
.hero-crest svg { width: 100%; height: auto; display: block; }
@media (max-width: 980px) {
.hero-top { grid-template-columns: minmax(0, 1fr) minmax(200px, 280px); gap: 32px; }
}
@media (max-width: 760px) {
.hero-top { grid-template-columns: 1fr; gap: 24px; }
.hero-crest { max-width: 220px; order: -1; opacity: 0.9; }
}
.hero-grid {
display: grid;
grid-template-columns: 1fr;
gap: 48px;
align-items: end;
}
.hero-kicker {
display: flex;
align-items: center;
gap: 14px;
margin-bottom: 36px;
}
.hero-kicker .dot {
width: 6px; height: 6px; border-radius: 50%;
background: var(--accent);
box-shadow: 0 0 0 4px color-mix(in oklab, var(--accent) 18%, transparent);
}
.hero h1 {
font-family: var(--display);
font-size: clamp(52px, 8.6vw, 124px);
line-height: 0.96;
letter-spacing: -0.018em;
max-width: 14ch;
}
.hero h1 em {
font-style: italic;
color: var(--accent);
}
.hero-foot {
display: grid;
grid-template-columns: minmax(0, 1.4fr) minmax(0, 1fr);
gap: 48px;
margin-top: 56px;
align-items: end;
}
.hero-ctas {
display: flex;
gap: 12px;
flex-wrap: wrap;
margin-top: 24px;
}
.hero-meta {
border-left: 1px solid var(--rule);
padding-left: 24px;
}
.hero-meta dt {
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
margin-bottom: 6px;
}
.hero-meta dd { margin: 0 0 16px 0; font-size: 0.95rem; color: var(--fg-soft); }
.hero-meta dd:last-child { margin-bottom: 0; }
@media (max-width: 760px) {
.hero-foot { grid-template-columns: 1fr; gap: 32px; }
}
/* ---------- Trust strip ---------- */
.trust {
border-top: 1px solid var(--rule);
border-bottom: 1px solid var(--rule);
padding: 22px 0;
background: color-mix(in oklab, var(--bg) 60%, var(--bg-2));
}
.trust-row {
display: grid;
grid-template-columns: auto repeat(4, minmax(0, 1fr));
gap: 28px;
align-items: center;
}
.trust-label {
font-family: var(--mono);
font-size: 0.68rem;
letter-spacing: 0.18em;
text-transform: uppercase;
color: var(--muted);
}
.trust-item {
font-size: 0.88rem;
color: var(--fg-soft);
border-left: 1px solid var(--rule-soft);
padding-left: 16px;
line-height: 1.4;
}
@media (max-width: 880px) {
.trust-row { grid-template-columns: 1fr 1fr; }
.trust-label { grid-column: 1 / -1; }
}
/* ---------- Section frame ---------- */
.section {
padding: clamp(72px, 10vw, 140px) 0;
position: relative;
}
.section-head {
display: grid;
grid-template-columns: 240px minmax(0, 1fr);
gap: 48px;
margin-bottom: 56px;
align-items: start;
}
.section-num {
font-family: var(--mono);
font-size: 0.72rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
padding-top: 8px;
border-top: 1px solid var(--fg);
display: inline-block;
}
.section-head h2 { max-width: 22ch; }
@media (max-width: 760px) {
.section-head { grid-template-columns: 1fr; gap: 20px; margin-bottom: 36px; }
}
/* ---------- Manifesto / What we do ---------- */
.manifesto {
font-family: var(--display);
font-size: clamp(28px, 3.6vw, 50px);
line-height: 1.12;
letter-spacing: -0.008em;
max-width: 22ch;
color: var(--fg);
}
.manifesto em { font-style: italic; color: var(--accent); }
.manifesto-grid {
display: grid;
grid-template-columns: minmax(0, 1.5fr) minmax(0, 1fr);
gap: 64px;
align-items: start;
}
.manifesto-side {
border-left: 1px solid var(--rule);
padding-left: 28px;
padding-top: 8px;
}
.manifesto-side p { margin: 0 0 16px; color: var(--fg-soft); }
@media (max-width: 880px) {
.manifesto-grid { grid-template-columns: 1fr; gap: 32px; }
.manifesto-side { border-left: 0; padding-left: 0; border-top: 1px solid var(--rule); padding-top: 24px; }
}
/* ---------- Services ---------- */
.services {
display: grid;
grid-template-columns: repeat(3, minmax(0, 1fr));
border-top: 1px solid var(--rule);
border-left: 1px solid var(--rule);
}
.service {
border-right: 1px solid var(--rule);
border-bottom: 1px solid var(--rule);
padding: 36px 32px 36px;
background: transparent;
transition: background .35s ease;
position: relative;
min-height: 320px;
display: flex;
flex-direction: column;
}
.service:hover { background: var(--hover-tint); }
.service-num {
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.18em;
text-transform: uppercase;
color: var(--muted);
margin-bottom: 28px;
}
.service-title {
font-family: var(--display);
font-size: clamp(24px, 1.9vw, 30px);
line-height: 1.1;
margin-bottom: 14px;
max-width: 16ch;
}
.service-desc {
font-size: 0.95rem;
color: var(--fg-soft);
margin-bottom: 22px;
max-width: 36ch;
}
.service-list {
list-style: none;
padding: 0;
margin: auto 0 0 0;
border-top: 1px solid var(--rule-soft);
padding-top: 16px;
}
.service-list li {
font-size: 0.85rem;
color: var(--muted);
padding: 4px 0;
display: flex;
align-items: baseline;
gap: 10px;
}
.service-list li::before {
content: "";
width: 6px; height: 1px;
background: var(--accent);
display: inline-block;
flex: 0 0 auto;
transform: translateY(-3px);
}
@media (max-width: 1000px) {
.services { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
/* Featured service variant (Board & Advisory) */
.service-feature {
background: color-mix(in oklab, var(--accent) 6%, transparent);
}
.service-feature .service-num { color: var(--accent); }
.service-feature:hover {
background: color-mix(in oklab, var(--accent) 12%, transparent);
}
@media (max-width: 620px) {
.services { grid-template-columns: 1fr; }
.service { min-height: 0; padding: 28px 24px; }
}
/* ---------- Why Ethicos / Pull quote ---------- */
.why {
background: var(--bg-2);
border-top: 1px solid var(--rule);
border-bottom: 1px solid var(--rule);
}
.pullquote {
font-family: var(--display);
font-size: clamp(28px, 3.6vw, 52px);
line-height: 1.12;
letter-spacing: -0.008em;
color: var(--quote);
max-width: 24ch;
}
.pullquote em { font-style: italic; color: var(--accent); }
.pullquote::before {
content: "“";
font-family: var(--display);
font-size: 2em;
line-height: 0;
color: var(--accent);
display: inline-block;
transform: translate(-0.3em, 0.35em);
}
.why-grid {
display: grid;
grid-template-columns: minmax(0, 1.4fr) minmax(0, 1fr);
gap: 64px;
}
.why-points {
display: grid;
gap: 20px;
}
.why-point {
border-top: 1px solid var(--rule-soft);
padding-top: 16px;
}
.why-point h4 {
font-family: var(--sans);
font-size: 1rem;
font-weight: 500;
margin-bottom: 6px;
}
.why-point p { margin: 0; color: var(--fg-soft); font-size: 0.95rem; }
@media (max-width: 880px) {
.why-grid { grid-template-columns: 1fr; gap: 36px; }
}
/* ---------- Method ---------- */
.method-list {
display: grid;
grid-template-columns: 1fr;
}
.method-step {
display: grid;
grid-template-columns: 80px 280px minmax(0, 1fr) 1fr;
gap: 32px;
align-items: baseline;
padding: 32px 0;
border-top: 1px solid var(--rule);
transition: padding .35s ease;
}
.method-step:last-child { border-bottom: 1px solid var(--rule); }
.method-step:hover { padding-left: 12px; }
.method-num {
font-family: var(--mono);
font-size: 0.78rem;
letter-spacing: 0.16em;
color: var(--accent);
font-weight: 500;
}
.method-name {
font-family: var(--display);
font-size: clamp(28px, 3vw, 42px);
line-height: 1.05;
letter-spacing: -0.008em;
}
.method-desc {
color: var(--fg-soft);
font-size: 1rem;
max-width: 50ch;
}
.method-out {
color: var(--muted);
font-size: 0.85rem;
font-family: var(--mono);
text-transform: uppercase;
letter-spacing: 0.12em;
}
@media (max-width: 980px) {
.method-step {
grid-template-columns: 60px minmax(0, 1fr);
gap: 16px 24px;
}
.method-name { grid-column: 2; }